Personica

Personica builds technology that enables restaurants to create personal, lasting guest relationships and maximize the value of every transaction, without requiring huge marketing teams or custom-developed systems. Formerly Fishbowl, Personica was founded 20 years ago by restaurant professionals who wanted a better way to connect with their guests. With the addition of analytics software and Promotions (2014), Price and Menu Optimization and Competitive Intelligence (2015), the Engage platform, CRM, Loyalty, and digital data reports (2020), Personica helps restaurants create personalized guest experiences while making data-driven decisions that increase profits. Personica is relied on daily by more than 48,000 restaurants nationwide.