The ability to differentiate from other brands in today’s incredibly fast-moving market is critical, and having the ability to adjust a USP to meet customer demands efficiently is key to a competitive advantage.  Hear why some operators have chosen to build customized tech tools vs. buy, and vice versa.  In this interactive session we will explore smart solutions for driving business value through conversations with a panel of top industry technology partners and operators.  Listen as they share stories and discuss platforms for customizing tech stacks and innovative tools to help streamline productivity!