Rachael Kelly

Chief People & Culture Officer

Smokey Bones

Rachael is the Chief People & Culture Officer for Smokey Bones LLC responsible for end-to-end human capital management, facilitating an employee-engaged culture, and serving as a trusted member of the executive team who guides the organization to achieve its strategic plan.  Rachael has developed a keen understanding and expertise of both operations and human capital management, having worked in large, franchised corporations such as Pizza Hut and Sonic, start-ups, and medium sized organizations in private equity. Beginning her career as an hourly employee, Rachael brings a unique vision, pragmatic approach, and focus on execution.  This unique vision and approach have served well in her first year at Smokey Bones.

During the COVID-19 Pandemic, while experiencing significant revenue decline, Rachael leds her team through significant compensation and staff reductions, creation and implementation of COVID-19 employee and customer safety practices, overnight transformation of organization design, structure, operating system, and human capital strategy.  This enabled the launch of multiple virtual brands, and an execution of a bootstrap recovery of the business with no government assistance.  Under Rachael’s leadership, Smokey Bones also expanded health benefits to all employees, dramatically reduced turnover, and was certified as a Great Place To Work. 

Rachael splits her time between Smokey Bones based in Aventura, FL, and Dallas, TX where she raises her two young boys.